BMW introduces M4 CS car at ₹1.89 crore

Sales at 10,556 units from January-September period, up 10 YoY

BMW Group India on Friday introduced the M4 CS, the performance car at ex-showroom price of ₹1.89 crore. The car will be available as a Completely Built-Up (CBU) model.

Vikram Pawah, President and CEO, BMW Group India said, “The M Division from BMW has always catered to the highest aspirations and imagination of our performance-oriented customers. The all-new BMW M4 CS continues the tradition of M special-edition models offering a distinctly sporty character along with motor racing DNA.”

“This particularly sporty model combines superlative performance with unlimited suitability for everyday use,” he added.  The Group also announced that it had sold 10,556 units of BMW and Mini cars in nine months from January to September, 2024, up 10% over the same period last year. It had also sold 5,638 motorcycles (BMW Motorrad) during this period.

Mr. Pawah said, “The highest ever car deliveries during January to September this year, reflects the synergy between a successful strategy and an unparalleled customer experience. BMW Group India is changing the game with its long wheelbase product portfolio and a strong electric mobility offensive,” he said. 

Key models like the BMW 7 Series Long Wheelbase, BMW 3 Series Long Wheelbase and BMW X1 are leading in their segments and demand for the new BMW 5 Series Long Wheelbase has been ‘overwhelming’ he said.

Published - October 04, 2024 09:26 pm IST