Harvey Norman has opened at Merry Hill (Image: Shaun Fellows / Shine Pix Ltd)

Huge lifestyle store opens first UK branch at Merry Hill as centre says 'next level'

Harvey Norman has opened in part of the former Debenhams today (October 11)

by · Birmingham Live

A lifestyle, technology and home appliance retailer has opened its first ever UK store in at Merry Hill. Harvey Norman's flagship store has opened in part of the former Debenhams store at the Black Country shopping centre today (Friday, October 11).

The new store features dedicated areas for each product category, including a cooking appliance centre, and a range of in-store services including click and collect and Love Tech, for all your technology set-up needs.

Harvey Norman will also stock big name brands such as Dyson, Shark, Apple, Samsung, LG, Miele, Sage and more. The store also includes a selection of luxury furniture, from sofas and dining sets to bedroom suites, mattresses and an assortment of smaller items including kitchenware.

Read more: Work starts on huge replacement for Debenhams at Merry Hill and bosses say 'perfect place'

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The new store takes a significant portion of the former Debenhams space on the lower mall. It will be joined later this month, by German-born experience and community driven fitness operator, XF Gym who will offer premium fitness at an accessible price point and which is has taken over the upper part of Debenhams.

Jonathan Poole, Merry Hill's centre manager, said: "We’ve eagerly awaited the arrival of global home, lifestyle and technology retailer, Harvey Norman. They truly offer something for everyone, bringing a wide range of homewares, furniture and appliances in an exceptional store environment for our visitors to enjoy.

"Merry Hill now has the store you need to find those big, important purchases for your home with confidence. And with thousands of free parking spaces at our front door it makes it effortless too.

"The opening of this retail giant comes at an exciting time for the centre, and it takes Merry Hill to the next level as we continue to evolve, so our visitors can enjoy everything they need in one destination, under one roof. The Harvey Norman team has got some exciting plans for the new store in the coming months, which we hope to share soon."

The store stocks big name brands such as Dyson, Shark, Apple and Samsung (Image: Shaun Fellows / Shine Pix Ltd)

Lachlan Roach, managing director of Harvey Norman UK, added: "With over 300 stores in eight countries across the globe, it will be no surprise that we have been wanting to make our entrance to the English market for a while. The opportunity we had to open in a key national destination like Merry Hill was not one to miss, and it makes for the perfect home for our flagship location.

"We’re a customer-centric brand, and Merry Hill has a vibrant community, so we are thrilled to bring both our extensive range of lifestyle, technology, and entertainment products and the exceptional service that Harvey Norman is renowned for worldwide."