Amazon Prime Day Deals 2024 LIVE: Best deals from tech to beauty ahead of Black Friday

Before Black Friday next month comes Amazon Prime’s Big Deal Days and our shopping team has found the best offers to browse from fashion buys to tech and homeware

Amazon's Prime Big Deal Days shopping event has finally arrived, with incredible money-saving across your favourite brands.

From October 8 to 9, Amazon shoppers will be able to bag amazing offers across the site, including tech, fashion, beauty and homeware. This is the perfect chance to score great deals on gifts for loved ones and yourself, as well as get ahead of the planning for the festive season.

From the latest tech to barista-approved coffee machines and shaping Levi jeans, there's a deal around for everyone.

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Here, our team of Mirror experts will talk you through the best on offer before the deals finish tonight, to make sure you're adding the best picks to your virtual shopping baskets before the savings expire in just a few hours.

Stay with us for essential information on all the latest offers as they go live, alongside advice from our experts about the deals truly worth your time. All you need to do is sign up for a 30-day free trial for Amazon Prime if you haven't got one already and keep an eye on this blog.

21:59KEY EVENT

Get ahead of shoppers and snap up a Ring doorbell with huge 40% off now

Ring doorbells are hugely popular home accessories nowadays; we usually expect to see them in sales events, but here’s your chance to get ahead of the crowds and nab one at 40% off before Amazon’s main two days of sales start.

The wireless video camera doorbell is currently down from £99.99 to £59.99 on Amazon if you’re a Prime member – don’t miss out!

21:46Grace Salmon

Save over 20% on 125 Fairy dishwasher tablets

Buying household items like dishwasher tablets, washing-up liquid and detergent can be really mundane and even worse when you run out without realising. So why not order a bulk stash of them to avoid having to think about replacing them so often?

Amazon has reduced the price of its giant pack of 125 dishwasher tablets to £20 and the deal ends tonight so you’ll have to be quick!

21:31Grace Salmon

50” Amazon Fire Smart TV slashed from £649.99 to £379.99

With a massive 42% discount, Amazon’s 50” Smart Fire TVwill now save you £270. It has a 4K Quantum Dot Display (QLED), adaptive brightness and advanced HDR, and can be connected to all your devices.

21:15Grace Salmon

Cosori’s 5.5 litre air fryer now half price, down to £55.50 from £110

You can snap up Cosori’s 5.5 litre air fryerwith £55.50 off. It has a whopping 43,655 five-star reviews, and features one basket large enough to fit a whole roast chicken.

21:02Grace Salmon

Save £40 on gorgeous Swarovski crystal tennis bracelet that would make a great gift

This stunning Swarovski crystal-covered braceletis currently has a massive £40 off, dropping the price from £99 to £59. It’s rhodium plated, with Swarovski crystals studded all along it, giving it a timeless and elegant look.

20:43Grace Salmon

Cosy fur-lined slippers slashed from £31 to £19 ready for colder nights

‘Tis the season for getting cosy, and there’s nothing better than a fluffy pair of slippers for keeping your toes toasty while your work from home or potter around the house. The KuaiLu Fluff Plush Slippersare currently 39% off, and feature a comfy memory foam sole with added arch support and a non-slip sole.

20:32Grace Salmon

Olaplex No 3 that makes hair ‘feel smoother and silkier’ in 15 minutes gets a £10 price cut

The Olaplex No.3 Hair Perfector acts as a deep conditioning and repairing treatment, and is a life saver for dry and damaged hair. Although it’s usually £28, you can now hands on it for £17.95, saving you £10.

20:15KEY EVENT

Amazon's Fire TVs are so cheap you'll be blocked from buying more than one

Amazon has slashed the price of its Fire TVs with things now starting from just £139. That deal is so cheap, Amazon has stopped customers from buying more than one. Despite the low price, these screens offer smart features such as voice control and full access to the most popular streaming services.

19:58Grace Salmon

Babyliss styler that creates Molly-Mae style mermaid waves is reduced by 25%

Celebs including Molly Mae and Khloe Kardashian are huge fans of the mermaid hair trend. And now you can get the look yourself with Babyliss’ Deep Waves Styler, reduced to £40.99.

Creating that long-lasting beachy look, Babyliss’ hair tool has been praised by shoppers for ‘being so easy to use’ and creating ‘beautiful, natural waves’.

19:47Grace Salmon

Levi's shaping jeans that 'hold you in in all the right places' have massive £42 price cut

Levi’s 314 Shaping Jeans have a major £42 saving. Known for their shaping and figure-sculpting fit, shoppers have been singing their praises with one saying: “Purchased after reading great reviews. Good thick and stretchy material that's holds you in, in all the right places. So good I've ordered them in black too!”

19:37Grace Salmon

Olay's anti-ageing skincare bundle that leaves skin 'lovely and soft' down from £78 to £36

Olay has taken a whopping 53% off its Olay Serum Bundle, offering you an impressive saving of £42. The bundle, originally priced at £77.99, is now available for £36.01 and includes two of the brand's top-selling skincare items, the Super Serum and the Retinol 24 Night Cream Face Moisturiser which enhance your skin texture, smooth out fine lines and wrinkles, and provide your skin with intense hydration.

19:09Grace Salmon

Estee Lauder's Sensuous perfume slashed to under £33

You can currently snap up a huge discount on the Estee Lauder Sensuous perfume on Amazon where it's down from £56 to £32.78, with shoppers calling it 'the nicest perfume I've ever smelt'.

18:59Grace Salmon

Rival deal sees 55-inch TV reduced to less than £500

Alongside Amazon, many other retailers are offering some amazing deals, with one of those in particular being Debenhams. The online store has just dropped the price of their 4k Hisense 55-inch TV to £499.99.

With Dolby Vision HDR, you’ll be able to experience deeper blacks, brighter whites, and lifelike colours.

18:46KEY EVENT

Barista-approved Nespresso Machine slashed by £75

Spending too much money on coffee out? Nespresso’s barista-approved Vertuo Plus Machin has just been reduced by half price to £75.

The 5-star rated machine can brew five different-sized coffees and is ‘considerably cheaper than buying a coffee in a coffee shop’.

18:31Grace Salmon

‘Game-changing’ robot vacuum gets huge £300 price cut

If you’re fed up with constantly hoovering up dust and pet hair, you might want to nab yourself a robot vacuum that does the job for you. Amazon has massively reduced the price of ECOVAT’s Robot Cleaner from £599 to £299 in an early deal.

The 2-in-1 vacuum and mop can reliably clean a 4300 square metre area, auto-empty itself and help free your time up.

18:18Grace Salmon

Best Yankee Candle deals including 40% off Christmas scented jar

Amazon has been slashing the prices of tons of its Yankee Candle jars in the lead up to Big Deal Days. Our favourites include the warm and soothing Sugar Spun Flurries scent for £17.99 and Snowflake Cookie for £17.10.

And they’re not the only retailer to do so, Wayfair has also reduced the prices of its Christmas-themed Yankee Candles with The Night Before Christmas jar on offer for £20.

17:58KEY EVENT

Early Prime Day saving sees 60% off Oral-B’s ‘dentist-approved’ toothbrush

Toothbrushes can be an expensive but necessary item to splash out on so why not take advantage of Amazon’s early Prime Day deals? Oral-B has knocked 60% off its Pro 3 Electric Toothbrush taking the price down to £40 from £100.

The ‘dentist-approved’ toothbrush features 360 gum pressure control, three different cleaning settings and a long-lasting battery.

17:43Grace Salmon

‘Easy to install’ Echo Dot speaker with ‘excellent sound quality’ slashed by £32

Amazon’s 5th generation Echo Dot has had a huge price cut in an early Prime Day offer, slashing the speaker from £54.99 to £22.99. Available in navy, black or white, the compact device acts as a kitchen speaker, alarm clock and hands-free timer.

With its clear audio quality, rich bass and ‘foolproof’ installation, the Echo Dot is one of the most affordable smart speakers on the market right now.

17:28Grace Salmon

Viral Clinique lipstick has been reduced by 25% in rival Prime Day deal

Beauty fans should head to LookFantastic this week too, as the retailer has announced a huge range of savings, with 25% off selected beauty favourites and even gifts thrown in too, from October 7-9.

And one of our favourite viral products from the past year has been included in the bumper list of deals: Clinique's viral Pink Honey lipstick, now £18.38, down from £24.50 - a saving of 25%, or £6.12

17:18Grace Salmon

Cosy heated blanket reduced in rival Prime Day deal – ‘no more chilly evenings’ says shoppers

A reminder that it’s not just Amazon that’ll be slashing its prices this week; keep an eye on other retailers too, including the likes of Boots, which has just knocked £10 off this popular heated throw, a must when WFH or for Netflix binges on cold evenings.

Some shoppers suggest that it could save you even more money in the long run too, calling it “cheap to run” and remarking how it could “help cut down on energy costs”.

17:02Grace Salmon

‘Worth the hype’ Olaplex Hair Perfector that’s 'great for dry hair' down by 29%

Olaplex's famed No 3 Hair Perfector has been reduced in an early Prime Day deal, making it a great time to stock up on the popular product. Available on Amazon for £19.95, down from £28, it’s giving us bargain hunters a handy saving of 29% on the iconic hair treatment.

16:44KEY EVENT

'Game changer' ghd hair dryer on sale for £44 less in early Prime Day saving

After a slightly more high end hair tool? Now’s the time to nab the ghd Helios Hair Dryer in a rare early sale, saving you 25% on its usual RRP; this very on-trend burgundy colour is now £134.99 instead of £179.99.

Ghd hair tools are rarely reduced so this is a great time to snap one up for less – this is one we reckon will be a bestseller this Amazon Big Deal Day.

16:31Grace Salmon

'Perfect' Elizabeth Arden perfume that 'lasts ages' now reduced to £22

Amazon is an excellent place to shop for perfume deals, and you’ll often find huge savings on big-name brands such as Clavin Klein, Hugo Boss and Armani – including this Elizabeth Arden Sunflowers HoneyDaze Eau de Toilette, currently down from £34 to £21.59.

Amazon shoppers are calling it “light, fresh, just beautiful” and “great value for money.”

16:14Grace Salmon

Amazon-bestselling hair dryer under £45 – we put it to the test

Hair styling tools usually aren’t cheap to buy, so when we noticed that the £42.99 HappyGoo Hair Dryer constantly tops the charts on Amazon, boasting nearly 2,500 five-star reviews, we just had to try it out.

Shopping writer Lauren Codling says, “Honestly, I can't fault it - after using it, my hair looked as if I'd just stepped out of a salon or used my trusty ghds.”

Read our full review here.

16:00Grace Salmon

Early offers already live ahead of tomorrow’s Amazon Prime Day sales

Welcome to the Mirror’s live feed of this week’s Amazon Prime Big Deal Days, where over the next few days the Mirror’s shopping team will be bringing you all the best money-saving on Amazon – plus rival retailers – as soon as we see them, to help you to get the most for your money.

You can read more about this epic shopping event here, including when it ends and what brands we expect to see included – and don’t forget that you’ll need to be an Amazon Prime member to shop at these prices. You can sign up here if you haven’t already.

And if you’re keen to beat the crowds then you’re in luck, as there are plenty of early deals already live; keep scrolling to see our pick of the best.

10:47Andrew Nuttall

'I'm a money expert - save £100s on Amazon Prime Day deals by doing two things'

Amazon is bringing back its Prime Day sale next week with its upcoming Big Deal Days (October 7-8). It works exactly the same as previous sales, offering discounts across the massive catalogue of products sold and delivered via the online delivery service.

Most sections of the online retailer will have something on offer - from clothes and homeware to video games and children's toys. But, customers have been warned by experts not to be blindsided by the promise of a discount.

Instead, doing some research first can help you stay smart with your purchases. Being prepared can help you take advantage of these major sales.

Read more here 'I'm a money expert - save £100s on Amazon Prime Day deals by doing two things'