Ice Spice, Snoop Dogg Give Surprise Performance in Times Square; Reveal ‘Fortnite’ Campaign With Eminem and Juice WRLD

Ice Spice and Snoop Dogg gave a surprise performance in Times Square on Friday that was also live streamed to Epic Games’ massive multiplayer online game “Fortnite.”

The event was revealed in real time to everyone present at the New York City landmark location, with Snoop Dogg and Ice Spice performing in person as the stunt was available for viewing to all “Fortnite” players.

In addition the performance, “Fortnite” revealed its Chapter 2 remix with contributions from Snoop, Ice Spice and Eminem, as well as the estate of Juice WRLD. A new posthumous album is expected from the late rapper later this year via Grade A Productions and Interscope Records.

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In a first for “Fortnite,” players can engage with each artist through themed gameplay locations launching week by week. Players can also express themselves and rep each musician through individual artist Outfits found in the Fortnite Shop.

Chapter 2 Remix will end on a special note with “Remix: The Finale” — a live event on Nov. 30 at 2 p.m. ET. To honor Juice’s legacy and love for Fortnite, all players who log in between 1 a.m. ET on Nov. 30 and 1 a.m. ET on Dec. 1 will receive the cel-shaded Slayer Juice WRLD Outfit. See additional details on the rollout below.

“Jarad always loved to play Fortnite – it was more than just entertainment for him, it was a way to connect with others,” said Carmela Wallace, mother of Jarad “Juice WRLD” Higgins. “From a young age, video games were a part of how he bonded with friends and family, and being in Fortnite is an incredible tribute to that connection. I know he would be overjoyed to see how his love for games continues to bring people together across different spaces, just like his music does.”

Week 1 on Nov. 2 – Snoop Dogg enters Battle Royale and features as the Icon for Season 6 of the music-driven, rhythm-based game “Fortnite Festival.”

Snoop also commented, “Being part of Fortnite is all about creating, playing, and sharing my music and culture with the next generation. My son Cordell’s a big Fortnite player with me, so when we had the opportunity we jumped on it as a new way to connect with my sound and style. Anyone can be Snoop in Fortnite.”

Week 2 on Nov. 7 – Eminem reappears following his original Fortnite debut in December 2023.

“Guess who’s back, ready for combat, man! I’m serving all new gear along with a side of spaghetti… come and get it! Feels good to return to Fortnite for more mayhem,” added Eminem.

Week 3 on Nov. 14 – Ice Spice, arrives to take you into her experience as the Princess of New York.

“Getting the chance to come to the game and remix the Chapter 2 map is unreal,” said Ice Spice. “It’s exciting to be a part of something so iconic, and I can’t wait for players to experience this new vibe. Fortnite is all about creativity and connection, and I’m hyped to bring my own spin to it!”

Week 4 on Nov. 21 – The legacy, music and style of Juice WRLD is celebrated. Additional details will be announced at a later date.

Chapter 2 Remix runs from Nov. 2 through Nov. 30.